consumer law

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CHECKLIST: ‘FREE’ promotions checklist

By Verity Checklist / March 26, 2018
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CHECKLIST: Limited time promotions checklist

By Verity Checklist / March 5, 2018
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CHECKLIST: Comparisons & Savings Claims checklist

By Verity Checklist / February 20, 2018
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CHECKLIST: General advertising & marketing checklist

By Verity Checklist / February 16, 2018
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Understand your product

By Verity Checklist / October 10, 2015

Part 6 in the 8 ways to ruin your marketing series looks at how failing to understand the product you are selling can lead to legal issues and provides a case study on risky product areas.

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Getting the total cost right

By Verity Checklist / October 10, 2015

In Part 5 – Stuff up pricing, we look at three case studies of companies that got pricing wrong or tried to be a little sneaky with pricing and ended up in hot water with the ACCC.

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