Protect your business + your team + your clients
When you first start up a company, it is exciting just to get started and make that first sale!
You might make something or set up a service for a friend and just start selling it straightaway under your own name. Eventually, you might start thinking about getting a business name, a formal business number, and other kinds of company structures.
When you are busy building your business, serving your clients, and perfecting your products, the nitty gritty details of business structures could be the last thing on your mind. Or… perhaps it is on your mind, but you don’t know where to start because it seems confusing.
That’s where we can help!
Why bother looking at business structures?
Without the right structures in place, you could find yourself with lots of issues.
If you just work in your own name under an ABN as a sole trader…
- You could see a large income tax bill as the business’ income is counted as your income and taxed on top of any other income you might make from other jobs.
- You are the bottom line for all risks and responsibilities… this means if a client is injured from your services or at your place of business, they might go after you personally
- If you have employees as a sole trader, you are also responsible for all employee issues that could crop up
Other reasons to think about your business structure
Apart from the potential tax benefits (speak to your financial advisor for details) and potential to reduce your personal risks, there are some other important reasons to think about your business structure.
The right business structure makes your business seem more professional. Not that Pty Ltd companies are always more organised or profitable than sole traders, but that does tend to be the perception. So it can be a great way to look bigger than you are and give a sense of comfort to your clients and suppliers.
The key list for professional business structures to reduce risks and increase professionalism
- Formalised business structure – some form of ‘pty ltd’ company
- Registered business name
- Registered trademark
- Registered for GST
Building an asset – Selling an asset
In addition to these aspects, if you are thinking about building a business into an asset that you might want to get investors interested in or perhaps sell, then it is really important to make it clear about who owns what.
You might not think your start-up or small company ‘owns’ any important assets right now, but if your business grows, things that seem trivial could become extremely valuable.
Check to make sure…
- Who owns the business name?
- Who is the registrant of the website domain name?
- Who has access to and ownership of important designs, systems, software code, etc… the ‘secret sauce’ of your business?
- Have you trademarked your business name and if so, who owns it?
How many slices of the pie? – Co-founders Agreements, Shareholders Agreements, Company Constitutions
If it is just you calling the shots, it can be easy to make decisions but stressful to have all the responsibility. With partners or co-founders, you can spread the load around, but it can mean diluting ownership and potential clashes about company decisions.
Whichever way you slice the pie of company ownership, it’s important to understand who is doing what and who is responsible for each different aspect of the business.
If it's all on you, and you own the business and are the only shareholder, the pie doesn’t get sliced. If the company is co-owned or founded between yourself and other members, what are the different responsibilities and contributions that each of you will make to the business? How will you resolve issues when they arise?
Health and Hygiene
Health and safety have always been an important issue for businesses. You need to keep yourself and your team members safe when working, and you also need to make sure your clients and customers are safe when they are visiting your studio, salon, or business. You also have responsibilities to make sure that products you sell people are safe and that you deliver services in a safe way. In the digital world, you still have health and safety obligations to your employees and clients.
With COVID-19, it’s extremely important from a health and safety perspective, as well as a reputation perspective, that you are following best industry practice and rules for your business type.
Guidelines change regularly, so check the relevant Workplace health and safety information for your country and industry. In Australia, key sources of reliable information include:
- Safe Work Australia: gov.au/
- Work Safe Victoria: vic.gov.au/occupational-health-and-safety-responsibilities
- WorkCover Queensland: qld.gov.au/laws-and-compliance
- Federal Government: gov.au/information-and-services/health/workplace-health-and-safety
- Federal Government: gov.au/risk-management/health-and-safety/work-health-and-safety
Checklist Legal can help develop a personalised health and safety plan for your business.
We’ve partnered with an Occupational Health and Safety Expert and Chemical Engineer to develop different Health and Safety Plans tailored for health and wellness businesses and fitness professionals.
This means you can train your team members on what's expected from them and be confident you can respond quickly if issues rise. Contact us for a free online consultation.
How does it work?
What people say about us
thanks for the presentation and the chat yesterday. It is very interesting work you are doing. I have seen so much nonsense in contracts over the years – all power to you!
Anthony Strahan QC
Very talented presenter and some terrific tips for plain English communication.
Legal Innovation & Tech Fest, Attendee feedback
Amazing presentation Verity.
Insightful, practical and very now.
Thank you, I found the webinar very useful and informative.
Docusign Executive Roundtable, Attendee feedback
I bought and read your Secrets of Productive Contracts earlier this week and gave it 5 stars. I’ve already put into practice the idea of taking all variable and negotiable details out of the middle of contract I’m working on and keeping them in schedules. Plenty of useful ideas for me as a sole lawyer in a payments technology company so thanks!
Eddy Addicks
Really interesting presentation with well researched and challenging content.
Legal Innovation & Tech Fest, Attendee feedback
Just wanted to send you a quick note thanking you for your energetic and engaging session … It was so awesome to see an intelligent, young and clearly passionate woman delivering a presentation confidently and as yourself.
… it was so refreshing and inspiring.
Katie Sunter
Fantastic Verity! Thanks for the efforts in getting this turned around as quickly as you did.
This has been very much appreciated by myself and the team!
Jason Joseph, GetMi
Fantastic and practical session. Very engaging
Legal Innovation & Tech Fest, Attendee feedback
Entertaining and engaging presentation with real valuable insight. Thanks
Legal Innovation & Tech Fest, Attendee feedback
How we work

Fixed fee
Open and clear fees. You know what you’re getting + what you’ll pay.

Step by step or DIY
We can guide you through each step of your legal issues or help with DIY templates + checklists

Digital law firm
We’re digital, so we can help you wherever you are in Australia

Practical + legal
We focus on actionable legal services – we give you a plan on how to approach legal issues

Collaborative + Proactive
We work to set you up for long term success step of your legal issues or help with DIY

Who we work with
We work with passionate, creative, positive people who care about their clients.