OJ Simpson Outrage & the DASH Checklist

The OJ Simpson trial had everything that captures mass attention. Murder. Celebrities. A car chase. Racial tension. Outrageous characters. A live legal trial. Sexual discrimination.

Success Strategies for new graduates

5 simple success strategies for graduates

Lessons learned from the day I split my pants at work If you have ever embarrassed yourself, you can get a head start on your career with five simple strategies outlined below and use your […]

How to get paid quicker: Payment demand emails and letter templates

If cash flow is stressing you out or you just want to spend less time chasing payments, this article will teach you to:
– Build a solid payment structure into your daily business habits.
– Use proven psychology for following up on late payments
– Fire off a payment demand letter that gets $25,000+ results within days (get the template version here)
– Increase the chances of your invoices getting paid on time with three easy to implement ideas.

Distracting your customer

The last installment in the 8 ways to ruin your marketing series looks at how typos and poor proofing can have a legal impact or cause legal headaches (fingers crossed there aren’t any in this post & presentation!).

Easy wins

The second last installment in the 8 ways to ruin your marketing series takes you through the concept of getting easy wins by ensuring you cover the basic standard requirements for certain products and marketing types.

Understand your product

Part 6 in the 8 ways to ruin your marketing series looks at how failing to understand the product you are selling can lead to legal issues and provides a case study on risky product areas.